From November 13 to 16, the 2020 China (Ningbo) Food Expo and Consumption Poverty Alleviation Exhibition with the theme of “Food Changes the World” was held in Ningbo International Convention and Exhibition Center.
This Food Expo will combine the concept of “Food Expo” and “Poverty Alleviation through Consumption”, and introduce high-quality characteristic commodities from Zhejiang counterpart poverty alleviation areas such as Qianxinan Prefecture, Tibetan Ruxian County, Xinjiang Kuqa County, Ningxia Wuzhong City, Jilin Yanbian Prefecture, etc. Located in Hall 1 of Ningbo International Convention and Exhibition Center, the “Zhejiang time-honored brands exhibition” is the characteristic exhibition area of this food expo, especially introducing the food culture of time-honored brands in the East Zhejiang Economic Zone represented by Ningbo, Jiaxing, Shaoxing, Zhoushan and Taizhou, so as to reflect the protection, inheritance and development of time-honored products and jointly promote the development of food industry in the region.
During the exhibition, He Wenqing, deputy director of Taizhou Municipal Bureau of Commerce, led a team to visit the exhibitors to learn about their sales and difficult problems. He Wenqing, Deputy Director General, said that while maintaining brand vitality, time-honored enterprises should adhere to cultural heritage and ingenuity, keep pace with trends, and constantly innovate to create products that meet consumer needs.
Thirteen Taizhou time-honored enterprises told the story of Taizhou in this exhibition, spread the traditional food of Taizhou, displayed the style of Taizhou time-honored brands, and created benefits for the enterprises themselves. During the exhibition, the enterprise adopted on-site retail, online live broadcast, online ordering and other sales methods, with a total sales of millions.
(Contributed by Taizhou Municipal Bureau of Commerce)