At 16:00 on February 28,2022 “Poetry and Painting Zhejiang” spring tourism coupons were officially issued. Diao Yuquan, member of the Party group and deputy director of the Provincial Department of Culture and Tourism, attended the event and announced the online issuance of “Poetry and Painting Zhejiang” spring tourism vouchers in 2022.
The issuance of 2022 “Poetry and Painting Zhejiang” spring tourism consumption voucher is an important measure for the Provincial Department of Culture and Tourism to earnestly implement the spirit of the economic work Conference of the Central Committee and the Provincial Party Committee, further play the leading role of tourism in various industries, meet the people’s demand for culture and tourism, and do everything possible to activate residents’ consumption. Through the issuance of tourism consumption vouchers at the provincial level, the demonstration drives the introduction of tourism consumption vouchers, promotes the consumption of “inter-provincial tourism” and “cross-city tourism” consumption, drives the rapid recovery and growth of the cultural tourism consumption market, and makes contributions to the economic improvement in stability of the province.
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The event will distribute 14 million yuan of travel cash vouchers to tourists across the country on three platforms: Feizhu, Meituan and Qunar. At the same time, the three platforms will also issue huge preferential consumption coupons through subsidies or mobilizing the platform merchants, so that tourists from all over the country can enjoy more benefits and preferential benefits in Zhejiang.
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This activity also aims to boost the popularity of cultural and tourism consumption by creating a commercial atmosphere, stimulate the economy, reduce the epidemic on the provincial cultural and tourism economy, and stimulate the vitality in the first quarter, stimulate the rapid recovery of the provincial tourist attractions, travel agencies, food and catering industry, hotel (homestay) industry and night consumption; promote the market, local development and national benefit, and achieve win-win results.