The pear blossom wind rises in the clear morning, and wanderers are half out of the city in search of spring. This Qingming holiday, a sumptuous “cultural and ecological feast” both online and offline, allows citizens to “travel thousands of miles” between lines, “travel to Shaoxing” online, and “scholarly Qingming” becomes a common practice.
On the afternoon of April 5th, the reporter saw at the Shaoxing Library that many citizens came here to read, most of whom were still parents and children reading together. The reporter learned that over 2000 people borrowed from the Shaoxing Library yesterday, with a ratio of 1:1 between adults and children. Not only that, Ms. Jiang Chen, a citizen who came to the library to borrow books, also found that through WeChat official account, children can not only participate in traditional Chinese culture classes online, but also watch exhibitions. The original library “moved” folk culture online, and launched “Family Belief – Tomb sweeping Day Ancestral Temple Culture Exhibition” on the official account.
Ancient city cultural tours are also highly favored. In recent days, many college students who stayed in Shaoxing have checked in at the Xuwei Art Museum. “I used to go home during short and long vacations, but this time I can take a good stroll around Shaoxing and get to know famous people in Shaoxing.” At the entrance of the art museum, the reporter met Xiao Lin, a student from Shaoxing University of Arts and Sciences. He and his roommates were editing and distributing “Little Red Books”. During this long holiday, their dormitory planned 10 “Ancient City Celebrity Former Residence Check-in Tours”. The reporter learned that during the three-day break, more than 3000 tourists visited the art museum, with over 80% of local tourists.
In addition, during the Qingming Festival holiday, the Shaoxing Museum held online sacrificial activities for martyrs under the theme of “online sacrificial sweeping”. Various famous people’s former residences also carried out cloud based Qingming activities through forms such as “cloud sacrificial sweeping”, “cloud classroom”, and “cloud research learning”. In response to the current suspension of the opening of some scenic spots, in order to meet the cultural and tourism needs of the general public, cultural departments in various regions have utilized digital platforms to continuously launch online series of themed activities such as “Remembering Martyrs”, “Cloud Appreciation of Intangible Cultural Heritage”, and “Cloud Learning Folk Customs”, using red culture and traditional culture to cultivate spiritual strength.
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