During the Lantern Festival, people from all over the country eat tangyuan, enjoy lanterns, dance dragon lanterns and step on stilts. A vibrant traditional cultural atmosphere permeates the festival life of contemporary Chinese people.
Some innovations based on traditional culture are also popular among the public.
For example, recently by the Lanxi City Food Development Center and Lanxi Museum jointly developed a set of fusion goldfish bag ornaments, the founding of the copper seal and other cultural relics elements of the cake appeared, it became a “burst”.
Previously, the program “Recalling Jiangnan” full of Zhejiang elements landed on the CCTV Spring Festival Gala, integrating the landscape picture scroll of Fuchun Mountain Residence with the graceful and light Jiangnan dance rhyme, bringing the ultimate audio-visual enjoyment to the audience.
Traditional culture is a rich mine, but it is not simple to successfully achieve creative transformation and innovative development.
Not only do the operators need to find a high-grade “original stone”, but they should also be good at refining and shaping the “original stone” in the context of The Times.
In this way, more and more traditional cultural elements can be integrated into People’s Daily life from historical existence, and then innovated and carried forward.
Spring to the earth like jade, lamp burning month next month such as silver.
After eating the hot dumplings, this “year” is even over.
Although many cities ban fireworks burning, because of the epidemic reduced walking, but the “Chinese New Year” flavor is still strong, which is inseparable from the joint exploration of the traditional culture of the Spring Festival.
Take TV programs for example. From the CCTV Spring Festival Gala to the local satellite TV Lantern Festival Gala, traditional elements can be seen everywhere, and some programs even achieve the “refresh level” phenomenon.
And this year’s Henan TV Lantern Festival party, the dance drama “Five Stars out of the East” let everyone know the national treasure level cultural relics “Five stars out of the East benefit China” Han Dynasty brocade arm, in the swaying train to enjoy the Han Palace weather.
The integration of traditional culture into daily life requires artistic reproduction to stimulate its cultural charm.
Goldfish bag ornaments, the founding of the copper seal or, “thousands of rivers and mountains”, the Han Dynasty brocade, why can in recent years successfully into the public view, become the hot topic of street discussion?
An important reason is that they are not “sleeping” in museums.
For example, the cultural relics cakes launched by Lanxi “reproduce” the cultural relics in the form of food, which are close to the people and delicious, eliminating the “high cold sense” and “mystery” in the original glass cabinet.
The Spring Festival Gala program “Only this Green” makes a painting into a dance, and the aesthetic sense of charm is still interlinked.
This way of opening the ancient painting is both elegant and beautiful, and intuitive.
Although these cultural relics have long been seen again from the dark underground, what really gives them life again is through artistic processing, cultural creative development and other means, so that they can truly enter the vision of contemporary people and reproduce their value.
The integration of traditional culture into daily life needs to be combined with the spirit of The Times.
In order to be accepted by modern people, traditional culture needs to be creatively transformed and expressed, endowed with modern connotation and modernization, so that the audience can have empathy while appreciating the works.
Some time ago the hot Chinese cartoon film “which Zha”.The director said, “A story is a shell, and the true essence is the spirit of the times. Only with the spirit of the times can it conform to contemporary aesthetics.” Of course, it is not easy to bring traditional culture to life. Any distortion can easily make the audience appear in the play, and even lead to controversy over traditional culture of consumption. The relationship between “living” and “true” should also be handled well.
We also need to learn to tell the story of China well to the world. The mascot of the Beijing Winter Olympics, “Bing Dwen Dwen”, is popular all over the world, not only because the giant panda is precious and cute, but also because the mascot of the Winter Olympics itself is part of the current Chinese narrative. A sense of science and technology, a sense of future, and a sense of intimacy shape the charming cultural symbol of “Bing Dwen Dwen”. Recently, the Beijing Cuisine Association also released 16 bilingual catering hot words, “Shuzhuan’er” and “Luosifen” have standard translations. Using hot words as footnotes, Chinese culinary culture is also presenting a vivid and three-dimensional China to the world.
Cultural confidence is the most fundamental, profound, and enduring force, and the vast and profound traditional culture is an important source of cultural confidence. Integrating more traditional cultural essence and charm into people’s daily lives through cultural relics will help us accumulate profound spiritual strength and form our unique spiritual identity.