Go to the museum to meet the world civilization and have an unforgettable immersion experience; Wandering in art galleries and absorbing the nourishment of traditional culture … Nowadays, it is becoming a fashion to use weekends and holidays to recharge in museums and art galleries.
Yinzhou is one of the areas where museums and art galleries developed earlier and had a large number. At present, 25 museums have been opened, ranking among the best in the province in terms of area, grade and quantity of cultural relics. Among them, there are 9 museums and art galleries within the jurisdiction of 9 square kilometers of Xiaying Street, which are far ahead of the towns (streets) in the province in terms of quantity, density and scale.
Why is a street crowded with museums? In this regard, the reporter conducted a visit.
Museums and art galleries are full of flowers.
Last week, the reporter came to Ningbo Fashion Museum. This museum is herringbone, just like a flying butterfly. Walking into the gate of the museum, a mural depicting the 5000-year history of Ningbo clothing came into view, and more than 100 figures were lifelike. “Ningbo Fashion Museum is the first clothing museum in China. It is its responsibility to study the historical sites of the Red Gang and inherit the skills of the Red Gang. It has more than 3,500 collections, including more than 300 precious cultural relics.” Zhu Haiyan, the person in charge of Ningbo Fashion Museum, introduced.
The reporter learned that the state-owned museums in Xiaying Street include Ningbo Fashion Museum and Yinzhou District Intangible Heritage Museum; Private museums include Ningbo Yinzhou Flower Arrangement Art Museum, Ningbo Qianfeng Yueyao Celadon Museum and the new gold and silver colored embroidery museum under construction. Art galleries include Ningbo Ink Art Museum and Xuchangge Cheongsam Culture Hall; The red bases include Yinzhou District Political Life Museum and Wandi Village Struggle Life Museum.
“Museums and art galleries in our jurisdiction are full of flowers, both’ big and complete’ and’ small and refined’.” Zhang Zhongyue, the person in charge of Xiaying Street Cultural Station, said that the Intangible Heritage Museum in Yinzhou District is the first venue in Ningbo with the theme of intangible heritage protection and inheritance, which brings together 22 traditional handicrafts such as gray carving, sachet making, tiger shoe making and porcelain painting art. Ningbo Qianfeng Yueyao Celadon Museum has more than 7,000 pieces of ancient ceramics from the Western Zhou Dynasty to the Song Dynasty. Xu Changge Cheongsam Culture Club is committed to creating a “third space” belonging to women; Wandi Village Struggle Life Museum vividly reproduces the road of new rural development of “taking the city as the driving force, promoting agriculture through industry, and integrating urban and rural development” …
It is worth mentioning that the Flower Arrangement Art Museum in Yinzhou District of Ningbo is the only one in the province with the theme of Chinese flower arrangement art. With a building area of 8,800 square meters, the museum has nearly 1,000 objects and more than 100 flower arrangement works. On weekends and holidays, the flower arrangement art museum is bursting with popularity.
All walks of life work together to plant fertile soil.
The “abundance” of Xiaying Street Museum and Art Exhibition Hall is not only reflected in quantity, but also in the diversity of subjects, types, structures and characteristics. Culture and Radio and Television Tourism in Yinzhou District.The relevant person in charge of the sports bureau revealed several reasons behind it: the top-level planning and design of the government, policy support and guarantee, and the joint efforts of entrepreneurs and caring people.
Over the years, Yinzhou has planned ahead, combining the construction of museums and art galleries with cultural heritage protection, industrial management, tourism development and social aesthetic education, not only taking the lead in opening district-level non-legacy museums in the city, but also innovatively launching museum-running modes such as “enterprise+museum”, “scenic spot+museum”, “park+museum” and “aesthetic education+museum”.
Xiaying Street is a comprehensive urban area which focuses on living and living, and strives to build the southeast gateway of Yinzhou Central City. Among them, Wandi Village is positioned as “a village in the city and a garden in the city”, which focuses on the integration of agriculture and tourism, and also attracts museums and art galleries to a certain extent. Taking Ningbo Fashion Museum as an example, it was originally located in the Textile City, moved to Baokui Lane House in Yuehu Scenic Area in 2000, and moved to Wandi Village in 2009.
At the same time, Yinzhou took the lead in establishing a district-level museum association and an expert group in the city. Xiaying Street Cultural Station also skillfully used the resources of “expert database” and became a “waiter” to actively promote the diversified development of museums and art galleries. “Since the beginning of this year, we have set up a platform to guide the coordinated development of nine museums and art galleries within our jurisdiction, organize activities, share online and offline resources, break the geographical restrictions of individual museums, better meet the cultural needs of the masses, and at the same time boost the development of museums and art galleries into the’ fast lane’.” Zhang Zhongyue said.
Real money and silver support has boosted the development of museums and art galleries. While providing financial support for state-owned museums, Yinzhou’s support for private museums is also ahead of the whole city and in the forefront of the province. In 2008, the Opinions on Encouraging and Promoting the Development of Private Museums was issued. In 2013 and 2020, the supporting policies were revised and improved respectively. In 2020, the management measures of special funds for non-state-owned museums were issued … “These measures have stimulated the enthusiasm of private collectors, entrepreneurs and social welfare people to open museums, affirmed their cultural feelings and stimulated their sense of social responsibility, making private museums blossom everywhere in Xiaying Street.” Chen Guozhen, the relevant person in charge of Ningbo Qianfeng Yueyao Celadon Museum, said.
In addition to policy incentives, running museums has also retained the homesickness of the community. Many entrepreneurs and caring people in Yinzhou have turned their attention to the cultural field and built museums and art galleries by means of personal money or corporate investment. Taking the private museum within the jurisdiction of the street as an example, Qiu Qunzhu, a female entrepreneur, initiated the creation of Ningbo Gold and Silver Colored Embroidery Art Museum. Zhejiang Lanhai Green Industry Group invested to build the Flower Arrangement Art Museum in Yinzhou District, Ningbo; Xu Changge Cheongsam Culture Club was founded by Min Xu, a traditional cheongsam craftsman …
All loves makes culture “live”
From August 27th to 29th, Ningbo Yinzhou Flower Arrangement Art Museum attracted more than 300 flower arrangement lovers..One hall. Under the leadership of Juck Zhang, a master of Chinese flower arrangement, flower arrangement lovers have jointly created more than 40 groups of traditional flower arrangement works. These works cover six types of “bottles, plates, baskets, bowls and jars” which are common in traditional flower arrangement.
In addition to inviting masters of art to start classes, the Flower Arrangement Art Museum in Yinzhou District, Ningbo has also carried out activities in conjunction with the surrounding Yinzhou District Intangible Heritage Museum and Xuchangge Cheongsam Culture Hall. On the Double Ninth Festival last year, the three museums jointly launched the experience activities of “arranging flowers, hanging pictures, ordering tea and burning incense” to reproduce the elegant life culture of the Song Dynasty. “Our three libraries jointly invited more than 20 non-genetic inheritors to publicize and popularize the knowledge of Song Yun to the public through live lectures and live webcasts, making Song Yun culture visible and tangible.” Chen Murong, the person in charge of the Flower Arrangement Art Museum in Yinzhou District, Ningbo, said.
This summer, the intangible cultural heritage museum in Yinzhou District has also become a good place for parents and children. Many parents bring their children to experience intangible cultural heritage. Xu Haiqin, a citizen, and his children visited the intangible cultural heritage museum in Yinzhou District again last weekend. “Visiting museums can not only help children learn knowledge and understand history, but also enhance the next generation’s recognition of traditional culture and stimulate their interest in learning.” Xu Haiqin told reporters.
“Our non-legacy museum has 22 non-genetic inheritors, including one at the national level and two at the provincial level. These non-genetic inheritors not only spread their skills on the’ small stage’ of the non-legacy museum, but also formed a large team, and they have their exhibition space all over the city and even in the province. ” Chen Kefeng, the person in charge of the intangible cultural heritage museum in Yinzhou District, said, “Mr. Xu Jinlun, a representative inheritor of Ningbo gold and silver colored embroidery, is often invited to teach in adult schools, training institutions and senior universities in addition to having activities in the intangible cultural heritage museum in the district.”
According to reports, the Intangible Heritage Museum in Yinzhou District holds two or three activities every week on average, which is more frequent during the winter and summer vacations. This summer, there are activities almost every day, and it also attracts students from more than 20 universities in unnc, Zhejiang Wanli College and other provinces to study. On weekends, non-legacy lovers from Hangzhou and Shanghai often come to the museum to “learn skills”.