On September 25th, the three-day Zhejiang Cultural Travel Week (Hangzhou Day) and the 2020 Zhejiang (Beijing) Tourism Fair ended in the Summer Palace in Beijing.
At this fair, the Zhejiang Provincial Department of Culture and Tourism launched and distributed the “Zhejiang Tourism Voucher” with a total value of 500 million yuan to the whole network through seven platforms: Flying Pig Travel, Meituan, Ctrip, Qunar, Fun in Zhejiang, Easy Shopping and “Zhouyou” of Zhejiang Newspaper Group.
According to statistics, as of 17: 00 on September 25th, 443,000 “Zhejiang Tourism Vouchers” had been distributed on various platforms, and the coupon collection amount was 242,600. During the event, consumers placed a total of 176,000 orders on seven online platforms, with a total turnover of 34.92 million yuan, and the online sales platform attracted 433 million attention and exposure.