On March 9th, the reporter learned from the Jiaxing Cultural, Radio, Television, and Tourism Bureau that the city’s “Cloud Tour Jiashan – Full Customization Service” and Haining’s “Group Tour Smart Enjoyment” applications were selected as the “Best Applications” for the digital reform of culture and tourism in Zhejiang Province. The 152 “project aims to form a platform intensive, multi cross shared, and efficient collaborative smart cultural and tourism service system. Among them, five projects, including “Cloud Tour Jiashan – Full Customization Service” and “Group Tour Smart Enjoyment” in Jiaxing City, have been included in the digital reform pilot of the Zhejiang Provincial Department of Culture and Tourism.
By moving your fingers, you can obtain a complete set of free tourism customization services. The ‘Yunyou Jiashan – Full Customization Service’ scenario application, as one of the sub scenarios of the ‘Yunyou Jiashan’ platform, provides detailed and thoughtful travel services for tourists during the travel process through artificial intelligence analysis, solving the pain point of tourists not being able to obtain tourism product recommendations that closely match their personal needs and complete destinations Introduction by the relevant person in charge of Jiaxing Culture, Radio, Television and Tourism Bureau.
Ms. Chen and her husband both love traveling, but the schedule before each trip makes them very distressed. Finding information, checking routes, and booking hotels, which one doesn’t take a long time? After using the “Cloud Tour Jiashan – Full Customization Service”, Ms. Chen said, “This platform is really much easier to worry about, there is no need to waste time on strategy. It took 2 days to enjoy various attractions in Jiashan
In September 2021, the “Yunyou Jiashan” service platform officially logged into the WeChat mini program and “Zheli Office”. Starting from the perspective of public services, the platform establishes a closed-loop service scenario that integrates information, consumption, and service, achieving multi-channel service access, providing personalized itinerary customization services, real-time information query services for scenic spot passenger flow and transportation for tourists, and actively recommending characteristic tourism products and tour guide services in Jiaxing Jiashan County, solving problems such as inefficient itinerary planning, incomplete information services, and non real-time data analysis, We have truly achieved the goal of “planning big scenes with small incisions”.
It is reported that as of the end of 2021, the “Yunyou Jiashan” platform has served a total of 10358 people, and the “itinerary customization service” has served 3213 people. Next, ‘itinerary customization services’ will enter high-speed railway stations, high-speed service areas, scenic spots, hotels, travel agencies, public cultural venues, and other areas to achieve more offline coverage, “said the relevant person in charge of Jiaxing Culture, Radio, Television, and Tourism Bureau.
The Haining “Group Travel Smart Enjoyment” scenario application is a digital management service system that integrates three major functions: risk warning and control of travel team outings, online tourism services for tourists, and travel agency business management. This application has been in use since May 2020.Since the first phase of construction and operation, 23 travel agencies in Haining City, Jiaxing have been fully covered and used, achieving the work goals of team tourism supervision throughout the entire process, personnel traceability, and industry quality improvement. Is there any risk in the destination of the team that will leave in a week? If there is a risk, it can be stopped in a timely manner Subsequently, Zhang Jun added, Previously, Haining’s supervision of tourism teams often involved point-to-point contact and post processing, leaving a blank space in online services for team travel. After the launch of this information system application system, it basically achieved full process supervision and personnel traceability of team tourism, allowing managers, operators, and tourists to form a positive interaction, forming a win-win situation of departmental supervision, corporate profits, and tourists’ peace of mind
In addition, the application can also provide standardized and personalized online travel services for tourists. Open the application and you will see a detailed product introduction page and registration platform, providing travel teams with intelligent services that can be viewed before, during, and after the trip. It is reported that in 2021, the application served a total of 1299 travel teams in the Haining region, serving 72664 tourists.
(Editor in Chief: Ai Yutao, Kang Mengqi)