In order to deeply implement the deployment requirements of the provincial party committee and the provincial government on “promoting high-quality resumption of work and production”, further boost cultural tourism consumption, and promote the development of cultural and tourism industries in a down-to-earth and forefront, on the afternoon of March 26, the launching ceremony of the Zhejiang cultural tourism consumption season of “Spring and Jingming, Green Water and Green Mountains” was held in Xiushui Square, Chun’an County, Hangzhou. Che Jun, Secretary of the Provincial Party Committee, made important instructions on the event: this activity is of great significance for promoting the resumption of work and production of cultural tourism, promoting the recovery of the cultural tourism market, accelerating the restoration of normal production and life order, and enriching the lives of the masses. It is hoped that the majority of cultural tourism enterprises and farm guesthouses will seize the spring tourism season, enrich cultural tourism products, improve service quality, and treat tourists from all over the world with the most beautiful scenery and the most hospitable service. All levels and departments should deepen the “three services” activities, implement the policy of benefiting enterprises and people, smooth the flow of people and logistics funds, widely carry out publicity and promotion, vigorously advocate Zhejiang people to visit Zhejiang, and enthusiastically attract tourists from all over the country to visit Zhejiang. At the same time, it is necessary to seriously do a good job in precise epidemic prevention and control, so that the majority of tourists can swim with peace of mind and swim comfortably.