(Cheng Furong) On April 29th, the launching ceremony of the 2021 National Cultural and Tourism Consumption Promotion Activity and Hubei Wuhan Cultural and Tourism Consumption Month, which was hosted by the Ministry of Culture and Tourism and co-hosted by the Hubei Provincial Department of Culture and Tourism and the Wuhan Municipal Government, was held in Wuhan. Wang Xiaofeng, member of the Party Group of the Ministry of Culture and Tourism, and Cao Guangjing, Vice Governor of Hubei Province attended the launching ceremony and delivered speeches.
Wang Xiaofeng said that culture and tourism correspond to service consumption and final consumption, which is an important embodiment of the people’s better life and an important field for residents’ consumption upgrading in the future. The Ministry of Culture and Tourism will continue to promote the supply-side structural reform in the field of culture and tourism, carry out pilot demonstrations of cultural and tourism consumption, develop night culture and tourism economy, and support all localities to hold cultural and tourism consumption promotion activities on the premise of making overall plans for the prevention and control of normalized epidemic situations, so as to continuously improve the quality level of cultural and tourism consumption.
Cao Guangjing said that the launching ceremony of cultural and tourism consumption promotion activities in Wuhan will further promote the recovery and development of Hubei’s culture and tourism, and Hubei will further enrich the supply of cultural and tourism products and services, stimulate the vitality of cultural and tourism consumption, and cultivate a new engine to expand domestic demand and accelerate economic development.
This year, the Ministry of Culture and Tourism, as the co-organizer for the first time, jointly held the “Consumption Promotion Month” with the Ministry of Commerce and other relevant departments, and the promotion of cultural and tourism consumption was an important part of it. At the launching ceremony, Hubei Provincial Department of Culture and Tourism and Wuhan Municipal Bureau of Culture and Tourism released the theme activities of Culture and Tourism Consumption Month respectively. With the theme of “Enjoy Jingchu Travel and Experience a Better Life”, Hubei Province has launched hundreds of major consumption activities around 10 sections, including major festivals, travel consumption fairs, intangible exhibition and night consumption. Among them, Wuhan has launched more than 70 special activities such as animation games, creative design, Hanfu display and Guochao Quyi with the theme of “Han Feng Guo Chao, Cultural Tourism Consumption”.
Representatives from the cultural and tourism departments of the first batch of 15 national cultural and tourism consumption demonstration cities attended the launching ceremony.