On December 28, the Ministry of Culture and Tourism held a teleconference to deploy and promote the implementation of the rescue policy and the innovative development of enterprises. Chu Ziyu, Director and Secretary of the Party Leadership Group of Zhejiang Provincial Department of Culture and Tourism, and Xu Peng, Deputy Director General, Member of the Party Leadership Group and First level Inspector, attended the meeting in Zhejiang Branch.
The meeting stressed that it is necessary to accurately study and judge the situation, innovate policies and measures, expand policy publicity, promote the implementation of policies, and stabilize the “basic market” of industry development. The Ministry of Culture and Tourism should continue to attach great importance to helping enterprises to rescue, actively promote the extension of the implementation period of the existing rescue policies, and timely introduce new policies and measures. Local cultural and tourism departments should continue to make great efforts to implement, promote the implementation of various relief policies, introduce more and more targeted measures, help cultural and tourism enterprises properly cope with the impact of the epidemic, and get out of difficulties, restore vitality, and innovate and develop as soon as possible. We should deeply understand that innovation is the key to solving the development problems of the cultural industry and tourism industry in the context of the normalization of epidemic prevention and control. While implementing the policy of relieving preferential enterprises and helping enterprises to tide over difficulties, we should focus on the long-term and future, guide cultural and tourism enterprises to innovate and develop, and effectively enhance their ability to withstand risks and challenges, as well as their vitality for innovation and development. It is necessary to adapt to the requirements of normalization of epidemic prevention and control, and promote industrial development with innovative thinking. We should deepen supply side structural reform, strengthen demand side management, and better integrate and serve to build a new development pattern. We should promote the integration of culture and tourism with science and technology, and stimulate new drivers of industrial development. We should accurately grasp the law of innovation development and create a policy environment conducive to enterprise innovation.
The meeting required that local cultural and tourism departments should strengthen their organizational leadership, incorporate helping enterprises to rescue and promote their development into the important agenda, and do practical work, solve problems and promote development for cultural and tourism enterprises in a down-to-earth manner. It is necessary to strengthen communication and coordination, promote the cultural industry and tourism industry to be included in the key support scope of relevant departments, and strive for various policies to favor cultural and tourism enterprises. We should enhance our working skills, strengthen the learning and training of cadres’ economic, financial, scientific and technological knowledge and policies, and enhance their ability to grasp, use and formulate policies. It is necessary to strengthen the system concept, comprehensively promote epidemic prevention and control, safe production and industrial development, strengthen risk research and judgment, prevention and early warning, constantly improve emergency response capabilities, and build a solid security barrier for industrial development.
The meeting commended the provincial (district, city) cultural and tourism departments (bureaus) that had made remarkable achievements in promoting the implementation of the rescue policy and the innovative development of enterprises. Chu Ziyu made an exchange speech on behalf of Zhejiang.
Focusing on the implementation of the enterprise gradient cultivation plan to support the innovative development of enterprises, Chu Ziyu briefly introduced the high-quality development measures of the culture and tourism industry in Zhejiang Province. Adhering to the market orientation, innovation as the driving force, and service as the purpose, Zhejiang has established a gradient cultivation system for cultural and tourism enterprises in Zhejiang Province, built a combination of digital empowerment, scientific and technological innovation, brand cultivation, integration and promotion, and financial support policies, and launched a set of safeguard measures to strengthen organizational security, expand development space, increase support for travel agencies, and optimize the development environment, so as to enhance the innovation vitality of enterprises, And give full play to the role of enterprises as market players to promote the high-quality development of the provincial culture and tourism industry.