On November 22nd, the cultural tourism promotion meeting of “Beautiful China · Poetry and Painting of Zhejiang” was held in Tokyo, Japan. Zhejiang culture and tourism hall party member, deputy director of the Ye Jing, the Chinese embassy in Japan a secretary Su Tao, yu-quan luo, director of the Chinese cultural center in Tokyo, wang wei, director of the Chinese tourism office in Tokyo, Japan travel industry association travel advance vice minister Chiba letter first leaders and guests to attend the activities, Japanese culture, tourism and media representatives attended the seminar.
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China and Japan have continuous cultural exchanges, and the initial encounter between the two cultures can be traced back to the period of Japanese rope grain culture. Since then, Japanese culture is closely related to Chinese culture in music, calligraphy, painting, art, architecture, religion and other aspects. At the promotion meeting, a chi-hachi song was desolate and distant, opening the prelude to Zhejiang cultural tourism promotion, ancient charm and landscape scenery showed a fascinating landscape corridor, tea picking dance and tai Chi performances. In the exhibition area, Liangzhu jade cong, celadon exhibits, West Lake silk umbrella and other items have appeared in Tokyo, Shaoxing rice wine makes people linger. In the interactive area, calligraphy, tea art and umbrella making made guests interact and experience, and the scene was warm.
At the promotion meeting, Ye Jing comprehensively introduced Zhejiang’s profound cultural deposits and rich tourism resources, saying that China and Japan have different scenery, cultural ties, and considerable prospects for cultural and tourism cooperation. Tourism is not only to look at a few scenic spots, but more importantly, to experience life, appreciate customs and culture, so that the integration of culture and tourism in the mutual promotion of mutual learning and countries.
In his speech, Wang Wei said that Zhejiang has taken advantage of its own advantages to lead the trend of cultural tourism, and looks forward to that this promotion activity will further promote the cultural and tourism industry of the two places to reach a consensus and continuously deepen the cooperation.
“I have attended the cultural tourism promotion activities held in many provinces and cities in Tokyo. This Zhejiang cultural tourism promotion meeting is a novel form and shocking content, which is a successful cultural tourism promotion activity.”Luo Yuquan said excitedly in his speech.
Chiba said the association will provide a free foreign tour to young Japanese who turn 20 and have never traveled abroad so that they can experience foreign customs. Coinciding with the Zhejiang Provincial Department of Culture and Tourism in Tokyo publicity, this is a great opportunity. Zhejiang has rich tourism resources, and the association will also actively customize travel products to push Japanese tourists to travel to Zhejiang.
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China and Japan have deep cultural ties. At the time when china-japan relations are warming up, this promotion event will further enhance the feelings between the two places, deepen the exchanges and cooperation in the field of culture and tourism, exchange needed goods, advance hand in hand, and write a new chapter of friendly relations.
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Before the Tokyo presentation meeting, On November 20th and 21st, A delegation from the Zhejiang Provincial Department of Culture and Tourism held cultural and tourism industry exchange meetings in Shizuoka and Fukui, friendly counties of Zhejiang Province, More than 60 people from Shizuoka and Fukui Japan-China Friendship Association, cultural and tourism department, travel agency association, information bureau leaders and representatives of travel agents attended the exchange meeting, The exchange deepened the friendship, Preliminary cooperation intention was reached in sending art festival activities held by the other party, supporting cultural and cultural institutions to carry out in-depth exchanges and cooperation, taking advantage of the opportunities of the Tokyo Olympic Games and the Hangzhou Asian Games to send tourists to promote each other, and strengthening the visits of youth study Tours.